The Prescriptive Analytics Market is a burgeoning sector within the broader field of data analytics. Prescriptive analytics is the third phase of business analytics, following descriptive and predictive analytics. It goes beyond merely describing past events or predicting future outcomes, to suggesting the best course of action based on the data. This is achieved through a combination of advanced tools and techniques, including machine learning, artificial intelligence, and mathematical modeling.
The global prescriptive analytics market size was USD 5.13 Billion in 2022 and is expected to register a steady revenue CAGR of 24.2% during the forecast period, according to latest analysis by Emergen Research. One of the primary drivers of the Prescriptive Analytics Market is the increasing volume of data generated by businesses and the growing recognition of the value of data-driven decision making. As organizations continue to digitize their operations, the amount of data available for analysis is expanding exponentially. This data, when analyzed effectively, can provide valuable insights that can inform strategic decisions and improve operational efficiency.
However, the Prescriptive Analytics Market also faces certain restraints. The complexity of prescriptive analytics requires a high level of technical expertise, which can be a barrier for many organizations. Additionally, concerns about data privacy and security can also limit the adoption of prescriptive analytics, particularly in sectors with stringent regulatory requirements.
Despite these challenges, several factors are contributing to the growth of the Prescriptive Analytics Market. The ongoing digital transformation of businesses across various sectors is driving demand for advanced analytics solutions. Furthermore, the increasing competitiveness of the business environment is pushing organizations to seek out innovative ways to gain a competitive edge, and prescriptive analytics offers a powerful tool for this purpose.
Government statistics highlight the potential of the Prescriptive Analytics Market. According to a report by the U.S. Bureau of Labor Statistics, the demand for operations research analysts, who are often involved in prescriptive analytics, is expected to grow by 25% from 2019 to 2029, much faster than the average for all occupations. This indicates a growing demand for the skills and expertise required for prescriptive analytics.
The report considers COVID-19 as a key contributor of the dynamically altered market scenario. The report covers a comprehensive impact analysis of the global health crisis on the overall growth of the market. Furthermore, the report covers the current and future impact of the COVID-19 crisis on the market and its key segments. The report estimates the impact of this crisis on the current scenario and future prospects and provides a post-COVID market scenario.
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Key companies operating in the Prescriptive Analytics market include:
Microsoft, SAP, IBM, Salesforce Inc., Oracle, SAS Institute Inc., FICO, River Logic, Inc., Infor, and Ayata
Key market aspects studied in the report:
Market Scope: The report explains the scope of various commercial possibilities in the global Prescriptive Analytics market over the upcoming years. The estimated revenue build-up over the forecast years has been included in the report. The report analyzes the key market segments and sub-segments and provides deep insights into the market to assist readers with the formulation of lucrative strategies for business expansion.
Key Benefits of the Report:
- Comprehensive analysis of the competitive scenario and its changing dynamics
- Analytical data with detailed SWOT analysis and Porter’s Five Forces analysis
- In-depth 8-year analysis of the Global Prescriptive Analytics Market
- Critical understanding of the key market segments
- Comprehensive analysis of the drivers, restraints, trends, and opportunities
- Detailed regional analysis and extensive company profiling
- Extensive assessment of current and emerging trends of the market
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Prescriptive Analytics Market Segmentation:
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Type Outlook (Revenue, USD Billion; 2019-2032)
- Solutions
- Services
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Organization Size Outlook (Revenue, USD Billion; 2019-2032)
- Large Enterprises
- Small-scale and Medium Sized Enterprise (SMEs)
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Deployment Mode Outlook (Revenue, USD Billion; 2019-2032)
- On-Premise
- Cloud
Prescriptive Analytics Market Segmentation by Regions:
- North America (U.S., Canada)
- Europe (U.K., Italy, Germany, France, Rest of EU)
- Asia Pacific (India, Japan, China, South Korea, Australia, Rest of APAC)
- Latin America (Chile, Brazil, Argentina, Rest of Latin America)
- Middle East Africa (Saudi Arabia, U.A.E., South Africa, Rest of MEA)
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About Emergen Research
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